Tuesday, June 5, 2012

4Minute in D&G for "Volume Up"

4Minute in "Volume Up" wearing D&G Spring 2012

4Minute debuted the video for their song "Volume Up" earlier this year and took on vampire personas. Vampires have taken pop culture by storm over the past couple years and 4Minute seemed to be channeling a bit of the infamous Twilight series in their new video. The whole video has a slightly gothic feel and plays to the ideas of luxury and wealth. The elaborate sets all look like they could have been taken from a giant castle; everything from the ballroom above to the dungeon beneath. Adding to the concept of material wealth and opulence, the girls donned silk scarf inspired outfits from the D&G Spring 2012 collection.

Dress from the D&G Spring 2012 lookbook, worn by Ga Yoon (pictured above second right). Photo courtesy of Dolcegabbana.com.

The clothes' scarf print motifs came in a myriad of bright colors on the runway; Barbie pink and kelly green, turquoise and lemon yellow, and amethyst and orange. The girls, however, opted for a slightly more somber palette of navy, vermillion, gold and creme. Whatever the colors, though, these kinds of ornate prints have always had a certain air of luxury; Hermes silk scarves and Versace prints come to mind.

So Hyun's (above far right) shirt and pants in black and kelly green from the D&G Spring 2012 runway. Photo courtesy of Dolcegabbana.com.

There's been a rise in popularity lately for this trend of silk scarf prints, and if 4Minute's outfits are calling your name, you can check out the D&G online store here. But don't hesitate, as they won't be around for long. Designers Domenico Dolce and Stefano Gabbana have announced their plan to absorb the D&G line into their main namesake Dolce & Gabbana label. This collection marks one of the last times that clothes will be available under the label D&G.

You can check out the entire collection here at the D&G website. Watch the video for "Volume Up" below and let us know what you think.



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